Sydney Dance Company
— Identity
Sydney Dance Company required a bold, timeless identity that would carry them forward for years to come. We developed a brand identity in support of expression – rather than being an expression in itself. Like a choreographer directing his or her dancers, the dynamic wordmark frames and anchors content.



Sunny Hwang is a graphic designer from Sydney [AUS], now based in London [UK]. After graduating with a Visual Communications degree from the University of Technology, Sydney, she worked at Maud for 4+ years, where she worked on projects of various scales, for clients ranging from corporate to cultural. Her work has a focus on printed matter and identities.


[2014 – Current] Freelance Designer
[2014 – 2019] Maud, Designer